Let me guess, sweet friend. You’re here because you’re not sure which signature experience is for you, right?
Do you go all in and book brand and website design, do you hold off on web design and have a brand created that will speak directly to your people, or do you use the branding you have currently and have a website designed with user journey in mind to help you book your dream clients?
This blog post is going to explain the differences between each option, and give you a little guidance that should help you decide what will serve your business best! And if you want allllll the juicy details, go ahead and download my Investment Guide:
Brand Design Only
This is for the female founder who’s got a feeling that recognizable and strategic branding is crucial for being seen and taken seriously as a high-end service provider. Maybe you’re working with a website template or you’re not quite at the website stage yet, but you’re ready to dive in and elevate your brand’s visuals so you can start bringing in more dream clients and more money.
Booking brand design with JAI means you’re going to get a deeeeeep dive into the “why” of your business, the “who” of your dream clients, what your differentiators are, your mission, vision, values, etc.
Now here’s where the design portion comes into play. Once we’ve got all of that figured out, I’ll use all of that good information to design a color palette, curate font pairings, and create your logos + other designs so that your brand elements align you with your ideal clients while also telling your story. This package includes a lot of visual + creative direction on the front end that, spoiler alert, does not come with a website design only project.
You’ll walk away from this signature experience with newfound confidence in the way your business is visually communicating with your ideal client. You’ll feel even more luxurious with a full brand suite of elements that feel like YOU.
Website Design Only
This is for the creative that has already invested in professional brand design and wants to take her virtual home to the next level so that her website works for her. You must already have intentionally created logos, color palette, and fonts in place in order for a website to be designed strategically. JAI does not take on website only projects for DIYed brands.
Booking web design with JAI means you’re not getting anything that’s included with brand design only, so if you’re looking for additional support, creative direction, and more of a deep dive into your brand/business, this is not the package for you. These projects take your existing elements and turn them into a website designed with user journey in mind to get your dream clients to your contact form.
You’ll fill out a questionnaire about what elements you want included in your website, then we’ll hop on a call to chat through all of the logistics. I’ll design your website with your story and your dream clients in mind so that you can start booking more projects that light your soul on fire!
After our project, you’ll have new clarity on how your website converts. You’ll feel so confident sending potential clients to your new site, knowing that it was designed with them (and you!) in mind.
Brand & Website Design
You want it alllll and don’t want to settle, especially when it comes to your business’s virtual home. You know that a stunning, intentional website paired with strategic branding is truly the dynamic duo that will get you seen and booked out online. You’re a powerhouse who’s ready to raise your prices with the confidence that you know your business inside and out. When people see you or your work, you stand out and leave a lasting impression. You don’t just deliver a service to your clients, you walk them through a fully unique and luxury experience, and that starts with your brand and website.
Booking brand and website design with JAI means you’re getting the best of both worlds. Everything that was mentioned in the Brand Design Only section, a website designed with conversion in mind, plus a whole bunch of other goodies that will support your business goals long-term. If you’re looking for a deep dive, tons of support and direction, as well as high-end designs, this is the package that will serve you best.
This package will leave you with far more than premium brand and web design. You’ll also have the up-front details and back-end systems in place to launch with ease. And your launch? It’ll be backed by a proven strategy to maximize the eyes on your business. The result is total and complete confidence and clarity to welcome in all those new dream clients.
Still not sure which is the best fit for you and your business? Shoot me a message and I’ll help you through the decision so that you can walk away confident in what you’ve chosen to move forward with!