welcome to the blog!

This is my little corner of the web, a place where you can discover insider info about branding for your business, small business owner education, or grab some freebie content to brighten your day. Whether or not you choose me as your designer, I’m always here as your personal cheerleader and support system. Click the options below for specific categories of content:

Looking to grow your wedding biz into a luxury brand?

About three years ago I had the pleasure of working with Laura to create a custom brand and Showit website from the ground up, then about two years ago we did a VIP Day to update her website with her newer, more luxurious images, along with adjustments to the design to convey that dreamy feel […]

Design, Websites, Wedding Pros

May 8, 2024

Whimsical Brand and Website Design for Charlotte Wedding Photographer Laura Greear

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Jennifer Lindley is a bespoke interior designer based in Mount Pleasant serving couples and families along the South Carolina coast who are looking to make their house feel like home. Choosing Jenny is a no-brainer because not only does she produce such beautiful work for her clients, but she and her husband own a construction […]

Design, VIP Days

April 29, 2024

Brand Design for Bespoke Interior Designer, Studio Spartina

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Written by Zhara-Marie Mohansingh In the fast-paced world of business, the term “systems” gets tossed around frequently, sometimes meaning everything and nothing all at once. You may have heard it, and by extension the term SOPs – Standard Operating Procedures. Yes, the boring stuff, the unsexy, push to the back of your task list stuff […]

Luxury Brand Building, Resources

April 10, 2024

SOPs: Your Secret Weapon to increasing Hiring Return on Investment (ROI)

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Roughly two years ago, I noticed that a VA named Caroline downloaded both my Signature Experience design investment guide and my VIP Day investment guide multiple times each. I found her Instagram and scrolled for a while, noticing she did some awesome VA work for people that I was familiar with. I kept asking myself, […]

Design

March 27, 2024

How One DM Changed My Life and Business

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Earlier this year, I had the pleasure of working with Melanie Farmer, a lifetime photographer based in Chattanooga, Tennessee. It’s about dang time I celebrated this awesome lady on the blog! 🤩🍾🙌🏼 Melanie is such a fun and vibrant human, and it was truly my honor to create a brand design + custom Showit website […]

Design, Websites, Wedding Pros

December 18, 2023

Custom Website and Brand Design for Farmer’s Photography

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Emily Lofton is a newborn photographer, who serves families across the PineBelt, as well as those along the Gulf Coast and all of South Mississippi. She offers an absolutely luxurious in her studio, complete with a client wardrobe and print services after your session. What more could a busy mom ask for?? In her VIP […]

Design, VIP Days

November 2, 2023

VIP Day with Heirloom Newborn Photographer Emily Lofton

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I’ve been drinking the same k-cup coffee my entire adult life because it’s what my dad drank while I was living at home, and it was yummy and felt safe. So for the four years I was in college, and the past five years since I graduated, I’ve continued drinking that same k-cup coffee. A […]

Design

August 22, 2023

Is your brand actually serving you?

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My day spent designing a brand and customizing a website for Sabrina in June was nothing short of a dream! This Louisville family photographer knew exactly what she wanted her messaging to convey, so we we were able to make the most of our 8 hours together. Sabrina and I bonded over our golden retrievers […]

Design, VIP Days

July 10, 2023

VIP Day with Family Photographer Sabrina Koester

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Spending a full day building out the most intentional, stunning brand with Mekina Saylor was an absolute dream! Usually VIP Days are spent trying to pack as much into them as possible, but that wasn’t how this one was. Mekina was looking for a really solid brand that would span across all facets of her […]

Design

July 10, 2023

VIP Day with Southeast & Destination Wedding Photographer Mekina Saylor

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In the ever-evolving world of branding, it’s essential to stand out from the crowd and establish a unique identity for your business. As a female entrepreneur DIYing your brand, finding the perfect color palette is a crucial step towards crafting a visually appealing and cohesive brand image. What better inspiration than the captivating and iconic […]

Freebies

July 5, 2023

9 Color Palettes Inspired by the Taylor Swift Eras

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