I’ve been drinking the same k-cup coffee my entire adult life because it’s what my dad drank while I was living at home, and it was yummy and felt safe. So for the four years I was in college, and the past five years since I graduated, I’ve continued drinking that same k-cup coffee. A […]

Roughly 2 years ago, I wrote this blog post about why you need brand photos. Today we’re going to dive even deeper into why luxury brands need intentional brand photos (and not boring headshots or photos that look like everyone else in your industry). Get ready for the next post in my Building a Luxury […]

News flash: if you want your business to have staying power, be recognizable/scalable, and to reach certain types of clients, then you need a brand, NOT just a logo, which is why you should probably hire a brand designer 😉 To give you a quick summary, a brand consists of a logo, but also alternate […]

The last post in the Building a Luxury Brand series was on Market Research. This time, I reached out to my copywriter, and dear friend, Kathy at Rekindle Communications about being featured! Here’s what she so kindly put together for y’all: Whether you’re considering a website rebrand (or are in the middle of one), you […]

You want to build your business into a ✨ luxury brand ✨ (and start making 6 figures) but you don’t know how to start. Well, friend, I’m here to help you!   When you think of a luxury brand, you think of a high-touch, white-glove, beautiful experience that people are willing to pay quite a […]

Let me guess, sweet friend. You’re here because you’re not sure which signature experience is for you, right? Do you go all in and book brand and website design, do you hold off on web design and have a brand created that will speak directly to your people, or do you use the branding you […]

Have you ever felt so inspired that you spent an entire day creating just to create? Well friends, that’s what I did this past Saturday. I typically don’t work on the weekends, but I woke up and was itching to design something totally unique, and this fictional Parisian wedding venue sure fits the bill.   […]