VIP Day with Heirloom Newborn Photographer Emily Lofton
November 2, 2023
Emily Lofton is a newborn photographer, who serves families across the PineBelt, as well as those along the Gulf Coast and all of South Mississippi. She offers an absolutely luxurious in her studio, complete with a client wardrobe and print services after your session. What more could a busy mom ask for??
In her VIP Day Prep Homework, Emily mentioned that she wanted her new visual identity to be timeless, emotive, and loving, while appearing high-end, as she wants her clients to feel good about the investment they make in her experience.
During our day together, I curated a color palette that was sophisticated yet soft and welcoming, along with a logo and a couple of alternate designs that would convey the messaging she was after. Then we spent the rest of the day customizing a gorgeous Showit website template she purchased ahead of time. It all came together like a dream, honestly!
Working with Emily was so much fun and truly the perfect example of a VIP Day. She is sweet as can be- it was an honor getting to design for her!
Ready to create a brand and website that feels so you?
Whether you’re dreaming of raising your rates, booking those heck yes clients, or finally having a brand that makes you feel like the powerhouse you are—I’m here to make it happen. No more DIY frustration or settling for “good enough.” Let’s build something that’s unapologetically you and completely unforgettable.
Here’s what Emily had to say about working together:
How did you feel about your visual identity before our VIP Day?
So scattered!! Actually, that’s too nice. It was horrible.
How do you feel about your brand and website now that our VIP Day is complete?
I’m so immensely PROUD of my new brand and website, and I cannot freaking wait to publish everything and share it with the world.
How would you describe your experience during our VIP Day?
Top notch! You exceeded every expectation. Communication was so easy and prompt. Any questions/concerns I had during the process were immediately addressed and handled.
What do you love most about your new branding and website?
It finally just feels like it matches ME. I don’t feel ashamed or embarrassed or like it doesn’t all connect. My new brand and website just oozes elegance & luxury and that’s exactly what I was wanting.
Are you satisfied with what was accomplished during 8 hours? Feel free to elaborate!
Yes! I can’t even begin to understand how you did all of that in that short time frame.
What would you say to a friend who was on the fence about investing in my VIP Day experience?
FREAKING DO IT. Seriously. The end.
10000000/10 recommend. Seriously. No exaggeration. The entire process was so easy & fluid and just perfect. I am SO PROUD of my brand, finally, and I owe all the credit to Jordan! ❤️❤️❤️
Hiiii, I’m Jordan!
THE GIRL BEHIND THE brand
Beige, boring, and toning yourself down in your business? Not around here! Because with a brand that embraces color, you’ll start owning your boldness, your uniqueness, and everything that makes you, you in your business.
Brand and Showit website designer for color-drenched high-end brands
Here’s how we can work together
Full-service branding, copy, SEO, and a one-of-a-kind Showit site that books more of the clients you’re dreaming of.
Perfect if you’re not quite ready for a full new website, but still want an elevated “OMG, that’s so you!” feel.
