I'm just a girl. standing in front of a business owner, asking if they've got a brand and website that will sell their work for them when they're off enjoying their life...
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About three years ago I had the pleasure of working with Laura to create a custom brand and Showit website from the ground up, then about two years ago we did a VIP Day to update her website with her newer, more luxurious images, along with adjustments to the design to convey that dreamy feel even better! This brand is whimsical, romantic, and full of heart.
We worked carefully with this design to marry who Laura is with what her dream clients want to see and connect with. In the homework before the design portion of our project, Laura said that she wants to work with young, adventurous, creative, passionate, funny people that were looking for more documentary style photographs. The kind of people that appreciate quality over quantity but are willing to splurge on the finer things. Those that thoroughly enjoy serving others from a place of love and passion for what they do. And girlfriend, we nailed it!
Laura’s color palette, designs, and website are soft and romantic. The ivy graphics represent eternity, fidelity, and a strong affectionate attachment, which is exactly what she’s capturing for her couples. It’s an incredibly strong plant that can grow in the hardest environment, and I think that really represents her running her photography business while being a nurse (especially during the first year of the pandemic).
Are you ready to level-up your own business’ brand & website?
Whether your goal is to raise rates, book your dream clients, design rave-worthy client experiences, or build a life you’re obsessed with, we’ll craft a design you love showing off!
Here’s what Laura had to say about working together:
How did you feel about your visual identity before we started working together?
Zip, zero, nada. I didn’t have one, truly. I was blind to what a brand actually was and any visual identity that comes with that. Honestly just thought a nice logo would get me where I wanted to be!
How do you feel about your brand now that our project is complete?
MY BRAND EEK! I am so so excited and pumped about the brand we created. I went way out of my comfort zone to really dive deep into the questionnaires and create a brand that is true to who I am and that will serve my clients in a way I never have. It’s given me a whole new perspective on my brand and my business!
How would you describe your experience working with me?
Incredible! Very easy going. The timeline was perfect, the front end questionnaires definitely deserve the time you provide to really dig deep! You are so kind, are very In tune to if something is working or not working, and very detail oriented. Your skill to take what we the client answer in our questionnaires and bring them to life to give the best visual representation to the business!
Working with you was like catching up with an old friend while creating magical things!
What do you love most about your new branding and Showit website?
I love how ME it is!!! It’s like you got into my brain and then visually created and put things together that I never could’ve imagined! It truly speaks to who I am as a person and photographer and has brought my business to a whole new level!
How has your new visual design impacted the way you do business?
Honestly it makes me want to try harder, do more, show up better! Create better experiences for my clients visual and personally! I am so excited to see where all this takes my business!
Have you experienced any positive reactions since revealing your new brand?
I was invited to be a featured vendor on Zola which was pretty awesome!!
What would you say to a friend who was on the fence about investing in my design experience?
Just do the damn thing! Honestly, we all will be hesitant and that’s not going to get us anywhere or do anything for our business. Just do it, invest the time and money and I promise you will not be disappointed!
Jordan is truly amazing and I was so hesitant to invest in this, even in the beginning after my deposit I was nervous if this would change anything and it already has! Jordan is amazing and I’m so thankful to have her in my corner!!!
Because to be honest with you, pretty designs are cute and all, but you’ll go much farther and faster if your brand reflects where you want to be five, ten years from now. Just saying.
Since 2018, I’ve helped over 130 female founders through the process of crafting a luxury brand fueled by their definition of success.
Whether your goal is to raise rates, book a higher caliber of clientele, design rave-worthy client experiences, or build a more flexible lifestyle, we’ll create a newfound confidence in your business with a brand you’re proud to stand behind.
Studying how your dream clients think so you can speak and sell to them in a way that resonates so freaking well.
Sales Psychology
Choosing brand colors based on your mission, vision, and the emotions you want your dream client to feel -- NOT just your favorite colors (no offense)
The self-paced solution to breaking into the luxury wedding market.
Below you'll find a carefully curated selection of recent brands and websites I've designed. To see more detailed projects along with reviews and the reason behind specific designs, head to my portfolio.
I know you're ready to take your business to the next level...
Think how much easier it would be to attract clients and create a brand that gives you a sense of peace and freedom that no corporate job ever could. You, my friend, would be the creative force your industry needs.