This is my little corner of the web, a place where you can discover insider info about branding for your business, small business owner education, or grab some freebie content to brighten your day. Whether or not you choose me as your designer, Iβm always here as your personal cheerleader and support system. Click the options below for specific categories of content:
Wyeth Augustine is a digital and film destination wedding photographer based in Charlotte, North Carolina. I’ve gotten to know Wyeth over the past year or so as a fellow business owner + friend, but when she said she was ready to book a project with me, I was overjoyed! So, what happens when this luxury […]
For some people, March means temperatures are rising, birds are chirping, flowers are blooming, spring is coming. But for wedding professionals, March means you’re gearing up and hunkering down for busy season. And busy season means you’re most likely not going to touch your website again until July π« amirite? But have no fear, friend! […]
Emily Ross, owner of Lavender & Light Photography, a wedding, motherhood and brand photographer based in Charlotte, NC, is the definition of a dream VIP Day client (click here to learn more about those)! She booked me a couple months in advance to make sure she had all her ducks in a row heading into […]
Roughly 2 years ago, I wrote this blog post about why you need brand photos. Today we’re going to dive even deeper into why luxury brands need intentional brand photos (and not boring headshots or photos that look like everyone else in your industry). Get ready for the next post in my Building a Luxury […]
News flash: if you want your business to have staying power, be recognizable/scalable, and to reach certain types of clients, then you need a brand, NOT just a logo, which is why you should probably hire a brand designer π To give you a quick summary, a brand consists of a logo, but also alternate […]
Ever tried to piece together your own brand and realize that it’s way harder than you thought? Or you knew you needed something bold, but had no idea what colors went well together (because all you can find on Pinterest are neutrals)? You are not alone! Here are 3 color palettes for bold + brazen […]
I am TIRED of hearing βbut I have an Instagram page where people can see my work!β THAT ππΌ IS ππΌ NOT ππΌ ENOUGH ππΌ Without a website that is beautifully and strategically designed for both desktop AND mobile, you are losing out on sales, my friend π Letβs put a stop to that RIGHT […]
What do you create when a wedding planner hires you for brand and Showit design, who wants to insure that couples are intentional in their wedding planning, create a unique event experience that tells their story, and that the wedding day creates a memory that lasts for their lifetime? Keep reading to find out π€© […]
My goodness- this was a dream project with a dream client. It’s going to be so hard to keep this intro short because of how much I love and admire Sara! During our time together I saw so many transformations in her business and so much personal growth. Friend, it doesn’t get better than getting […]
Buckle up, because this design is about to blow your mind π£ π During 2022 I had the pleasure of working with my incredible friend, Lindsay Sacco, to bring her visual identity up to snuff with her PHENOMENAL work in her business. This design was the furthest out of my comfort zone that I’ve ever […]