welcome to the blog!

This is my little corner of the web, a place where you can discover insider info about branding for your business, small business owner education, or grab some freebie content to brighten your day. Whether or not you choose me as your designer, I’m always here as your personal cheerleader and support system. Click the options below for specific categories of content:

Looking to grow your wedding biz into a luxury brand?

I’ve been in business for about 6 years now, and if there is one thing I’ve learned, it’s that I cannot do this whole “running a business” thing by myself! Trust me, in the first few years, I really tried, and I absolutely fell on my face a few times. It wasn’t until I started […]

Resources

February 7, 2024

Women I wouldn’t be able to run my design business without

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January means the start of a new year, setting goals, coming up with intentions, and getting excited for new beginnings. You’ve (over)worked your booty off from September-December and now you finally have some down time. You’ve earned this rest. BUT you can’t let your business slow to a complete halt! You need to nurture your […]

Wedding Pros

January 9, 2024

3 Things Wedding Pros Forget to do During their Slow Season (and how to fix them)

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Earlier this year, I had the pleasure of working with Melanie Farmer, a lifetime photographer based in Chattanooga, Tennessee. It’s about dang time I celebrated this awesome lady on the blog! 🤩🍾🙌🏼 Melanie is such a fun and vibrant human, and it was truly my honor to create a brand design + custom Showit website […]

Design, Websites, Wedding Pros

December 18, 2023

Custom Website and Brand Design for Farmer’s Photography

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Emily Lofton is a newborn photographer, who serves families across the PineBelt, as well as those along the Gulf Coast and all of South Mississippi. She offers an absolutely luxurious in her studio, complete with a client wardrobe and print services after your session. What more could a busy mom ask for?? In her VIP […]

Design, VIP Days

November 2, 2023

VIP Day with Heirloom Newborn Photographer Emily Lofton

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I’ve been drinking the same k-cup coffee my entire adult life because it’s what my dad drank while I was living at home, and it was yummy and felt safe. So for the four years I was in college, and the past five years since I graduated, I’ve continued drinking that same k-cup coffee. A […]

Design

August 22, 2023

Is your brand actually serving you?

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My day spent designing a brand and customizing a website for Sabrina in June was nothing short of a dream! This Louisville family photographer knew exactly what she wanted her messaging to convey, so we we were able to make the most of our 8 hours together. Sabrina and I bonded over our golden retrievers […]

Design, VIP Days

July 10, 2023

VIP Day with Family Photographer Sabrina Koester

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Spending a full day building out the most intentional, stunning brand with Mekina Saylor was an absolute dream! Usually VIP Days are spent trying to pack as much into them as possible, but that wasn’t how this one was. Mekina was looking for a really solid brand that would span across all facets of her […]

Design

July 10, 2023

VIP Day with Southeast & Destination Wedding Photographer Mekina Saylor

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In the ever-evolving world of branding, it’s essential to stand out from the crowd and establish a unique identity for your business. As a female entrepreneur DIYing your brand, finding the perfect color palette is a crucial step towards crafting a visually appealing and cohesive brand image. What better inspiration than the captivating and iconic […]

Freebies

July 5, 2023

9 Color Palettes Inspired by the Taylor Swift Eras

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In March of 2023, I had the pleasure of working with Aly McCroskey of Wild Cotton Photography, who is not only a repeat client (I designed a brand for her podcast in 2021!) but she also took our family portraits in April at our family beach house! Aly is truly one of my favorite people […]

Design, Wedding Pros

June 30, 2023

Bespoke Brand Design for Wild Cotton Photography

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In today’s digital age, having a strong web presence is a game-changer for any business, regardless of its size or industry. That’s right – your beautifully curated Instagram is NOT enough! 👀 As a proud woman-owned small business specializing in Showit website design (and a real life Showit Design Partner), I’m here to share why […]

Resources, Websites

June 26, 2023

The Power of Professionally Designed Showit Websites for Female Entrepreneurs

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